North America Chewing Gum Market Trends & Summary
The North America chewing gum market is expected to grow from $4.23 billion in 2024 to $6.07 billion by 2033, at a Compound Annual Growth Rate (CAGR) of 4.10% from 2025 to 2033. The market is driven by factors such as growing consumer demand for premium, organic, and functional products, expanding distribution networks, and increasing awareness of oral health benefits.
Market Overview
The North America chewing gum market is characterized by a diverse range of products, including sugar-free, sugared, and functional gums. The market is dominated by key players such as Mars Incorporated, Mondeléz International Inc., and The Hershey Company. Online channels and convenience stores are increasingly important distribution channels, offering consumers a wide range of products and contributing to the market’s growth.
Growth Drivers
- Convenience and On-the-Go Consumption: Chewing gum is a popular choice for consumers leading busy lifestyles, offering a convenient and discreet way to freshen breath, reduce stress, and boost energy.
- Natural and Organic Ingredients: Growing consumer demand for clean-label and sustainable products is driving the development of natural and organic chewing gum products.
- E-Commerce and Distribution Channels: Expanding retail channels and the growth of e-commerce are increasing the availability and accessibility of chewing gum products.
Challenges
- Health Concerns Over Artificial Ingredients: Consumer concerns over the health impacts of artificial sweeteners and additives are driving demand for natural and organic products.
- Declining Traditional Gum Consumption: Younger consumers are increasingly turning to healthier snack options, posing a challenge for traditional gum manufacturers.
Market Segments
- Sugar Type: Sugar-free chewing gums and sugared chewing gums
- Product Type: Pellet, stick/tab, centre-filled, cut and wrap, ball, and others
- Distribution Channel: Supermarkets and hypermarkets, pharmacies, convenience stores, departmental stores, online, and others
- Country: Canada, Mexico, United States, and rest of North America
Key Players
- Canel’s Group
- Church & Dwight Co. Inc.
- Focus Foods Inc.
- Ford Gum & Machine Company Inc.
- Gerrit J. Verburg Co.
- Lotte Corporation
- Mars Incorporated
- Mondeléz International Inc.
- Simply Gum Inc.
- The Hershey Company
Market Trends by Country
- United States: Sugar-free and functional gum products are increasingly popular, driven by consumer demand for health benefits and convenience.
- Canada: The market is growing steadily, driven by demand for natural and organic products and expanding distribution channels.
- Mexico: The market is expanding, driven by growing awareness of oral health benefits and increasing demand for sugar-free and functional gum products.
